Futbol America

Futbol America is dedicated to providing unforgettable soccer experiences for U.S. students, combining top-tier training, cultural immersion, and international competition in Brazil and Argentina. Our programs are designed to inspire young athletes and elevate their game while offering a unique glimpse into the vibrant soccer cultures of South America.

‍

In 2024, I collaborated with Futbol America to craft a dynamic online presence that reflects their mission and vision. Starting from scratch, I designed a visually engaging website and developed a cohesive brand identity, including custom typography and a tailored color palette to capture the energy and spirit of Futbol America. My process included in-depth user research with both professional and amateur football players in the target student age group, ensuring the platform meets their unique needs and expectations.